Case Study: The Uber-ization Of E-commerce

  1. Case Study: The Uber-ization of E-commerce

    The case method is an excellent learning tool as well as an important assessment instrument. It helps develop your ability to synthesize textbook material and various situational factors. With this case study, you will be meeting the following learning outcomes:

    • Define e-commerce concepts and describe how e-commerce differs from commerce in general.
    • Describe the evolution of e-commerce technology and its business significance.

    Assignment:

    • Read the case study “The Uber-ization of E-commerce” on pages 3-6 of Chapter 1 of the textbook.
    • Read the following article:  Homeless, assaulted, broke: drivers left behind as Uber promises change at the top.
    • Write a paper discussing the following: 
    1. Describe Uber’s business model.
    2. Compare this business model with traditional taxi services.
    3. Discuss the strategy of ‘disruption’ with respect to both Uber and e-commerce in general.
    4. Pick a side on the 'gig' economy epitomized by Uber. Is it good, or not so good? Explain your position.   

    Organize your paper in the following sections:

    Case Study: The Uber-ization Of E-commerce

    Case Study: The Uber-ization Of E-commerce is rated 4.8/5 based on 226 customer reviews.

    Are you in need of homework help?
    Place your order and get 100% original work.

    1. Background – Summarize the case study.
    2. Issues – Address the assignment questions.
    3. Summary – Summarize the relevant conclusions and findings.
    4. Resources – List the case study and at least two other sources researched for this paper. Ensure that the resources are also properly cited in the body of the work.

    Your work should be submitted in a Word document, 2-3 pages in length (not including cover sheet), typed in double-space, in 10- or 12-point Arial or Times New Roman font. The page margins on the top, bottom, left side, and right side should be 1 inch each. Use the APA guidelines for writing and citations. Resources listed in the Resources section without an accompanying citation in the body of the work will not be accepted.

    Submit the Word document to the appropriate dropbox. See the Course Calendar for due dates. 

    Evaluation criteria

    Review the Case Analysis Rubric located in the "Getting Started" section of the course for more information on grading criteria.


  2. By submitting this paper, you agree: (1) that you are submitting your paper to be used and stored as part of the SafeAssign™ services in accordance with the Blackboard Privacy Policy; (2) that your institution may use your paper in accordance with your institution's policies; and (3) that your use of SafeAssign will be without recourse against Blackboard Inc. and its affiliates.



Get Homework Help Now



Related Posts

Why Choose Us
  1. Confidentiality and Privacy
  2. 100% Original Work
  3. 24/7 Customer Support
  4. Unlimited Free Revisions
  5. Experienced Writers
  6. Real-time Communication
  7. Affordable Prices
  8. Deadline Guaranteed
We accept all payment option, no PayPal account is required studybay